When and how you fight back is marketing because it affects your Tribe. The methods by which you fight back will carry the rest of the way. Remember the goal: to model to those who are entrusting you as the protector of the brand how your Tribe responds to these situations.
Ignite Success
Are You Crafting You?
Craft is the fine work of refining yourself. We’re all seeking happiness. But how can we all craft our happiness when we’re all unique?
There Is No Permission to Create, Only Courage
When we seek approval for the thing we want to create, we are actually seeking permission. Why do we seek permission? Deep down we know that our work to create will upset someone.
The Trial and Error Biz Pro
If we spent 10,000 hours tinkering would we master the craft? Probably not. In business, we need to adopt the trial-and-error mentality to win.
To the Creators Go the Rewards
It’s far too easy to tear down and criticize acts of creation.It’s much harder to complete one. However the lasting, vital rewards go to the creators.
It Scaling Even The Right Thing?
Is scaling even the right thing? For many, scaling may seem like the only way to get ahead of the competition. Focus on growing truly yourself as a craft business person, as a principled leader.
Digital Isn’t Always Better
Digital isn't always better. Have you noticed how automatic, motion-sensor paper towel dispensers are going back to manual pull down? Create enough headache with your latest technology and people will move their money back to the old thing. Every new upgrade should be...
2,000 New Followers Won’t Get You There
You don’t need the next perfect Instagram post. You don’t need the next 2,000 followers. The successes you need are on the other side of the hard won paradigm shift.
Do An Old Thing
Between every new book you read, read an old one. Between every new movie you watch, watch an old one.
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